Friday, January 29, 2010

Skinny Models, Conflicting Ideologies




One of the interesting materials we have discussed in class is the relationship between ideologies and images.
According to the text, "the image culture in which we live is an arena of diverse and often conflicting ideologies." Like Barthe's concept of myth, "media representations naturalize ideologies."
For instance, through many media such as fashion magazines, fashion shows, and advertisements, skinny fashion models have set the physical ideal of women.
Skinny fashion models nowadays negatively influence girls and young women around the world.
Regional official Concha Guerra said, "Fashion is a mirro and many teenagers imitate what they see on the catwalk.:
The tall, and skinny, and misrepresentative features of models became an fashion icon that as Barthes's concept of myth indicates, those features would heavily affect the girls and women, putting them into serious social problems.
The world's first ban on skinny models at top-level fashion show was in Madrid.
Madrid's fashion week has turned away underweight models after protests that girls and young women were trying to copy their looks and developing eating disorders.


No comments:

Post a Comment