Friday, March 26, 2010


The black female representation on media was the main topic this week, and I found out some common things about black females on media. They are similarly represented by using their sexuality and wildness. One of the popular female singers, Beyounce, is revered as the icon of the sexiness. Her copper-colored skin makes her look sexier, and her voluptuous body shape and line attract many male fans. While Beyonce takes advantage of being the icon of sexiness, it is true that Beyounce is somewhat represented as an only sexual object.
Not only black women, but also asian and white women are sometimes objectified. For example, on the music video of Benny Benassi, “Satisfaction,” white, black, and asian women emerge and start to dance following the rhythms. However, their movements and actions are more than dancing. Their motions seem to imply something sexual. Men are viewed as powerful, strong figures who can take control over women. These women also wear very gaudy clothes which make them more objectified figures. A more interesting fact in this music video is that women use tools to attract males. It is unusual for women in music videos using utensils to show their sexiness. However, women in this video follow the motion of the tools, and this is very awkwardly sexual. Also, women’s lips, breasts, and hips are nakedly shown, which proves they are absolutely represented as sexual objects. It is true that women occupy a great portion in media these days compared to the past; however, they are still being seen as objectified (usually sexy) figures.

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